Typeface we love

Good typography often goes unnoticed, but Exat by Hot Type stood out to us for its extreme simplicity. The secret is in the curves. It feels refreshing in a time when so many styles are borrowed.

Brandon Martinez
Brandon Martinez is a Creative Director and Director at the independent creative agency Colourmovie. He has lead the creative on campaigns for HBO, Nike, AMC, National Geographic Channel, Viceroy Hotel Group, Guess, and Sony.
www.colourmovie.com
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